Perfect Presentation debuts on Tadawul today

Logo of Perfect Presentation for Commercial Services Co.

Perfect Presentation for Commercial Services Co. (2P) will begin trading on the Saudi Exchange (Tadawul) today, Nov. 16, under the software and technology services sector, with the symbol 7204 and ISIN Code: SA15LISJGI11.

The daily and static price fluctuation limits of +/-30% and +/-10%, respectively, will be applied during the first three days of the listing.

From the fourth trading day onwards, the daily price fluctuation limits will revert to +/-10% and the static price fluctuation limits will no longer apply.

This will be the 12th listing on the main market in 2022, following Elm Co., East Pipes Integrated Company for Industry, Scientific & Medical Equipment House Co., Al-Dawaa Medical Services Co., Nahdi Medical Company, Al Masane Al Kobra Mining Co. (AMAK), Saudi Home Loans Co., Retal Urban Development Co., Alamar Foods and Arabian Drilling Co.

Last year witnessed nine listings, including Alkhorayef Water and Power Technologies Co. (March 1), Theeb Rent a Car Co. (March 29), Tanmiah Food Co. (Aug. 4), solutions (Sept. 30), International Company for Power and Water Projects (ACWA Power) (Oct. 11), Arabian Contracting Services Co. (Al Arabia) (Nov. 15), Nayifat Finance Co. (Nov. 22), Saudi Tadawul Group (Dec. 8) and Almunajem Foods Co. (Dec. 20).

The listing will bring the total number of Tadawul-listed companies to 201, in addition to 17 REITs.

The company offered 4.5 million shares, or 30% of its capital, on the main market, at SAR 185 per share, of which 90% was allocated to the participating parties and 10% to individual investors, according to data available with Argaam.

The retail subscription was 3.75x covered, while participating parties IPO was 61.4x subscribed.

Each retail investor received a minimum of six shares, while the remaining shares were allocated pro rata, based on the demand size of every subscriber to total shares. The allotment ratio stood at 2.0690%.

Company Profile 

Established as a sole proprietorship in 2003 in Riyadh, 2P was transformed into a limited liability company in 2004 and a closed joint stock in 2021.

The company's current capital is SAR 150 million, divided into 15 million shares.

Perfect Presentation conducts its business under the call center service license and the SMS service license, issued by the Communications and Information Technology Commission (CITC).

The company operates as a comprehensive ICT service and solutions provider, providing a range of solutions and services through three integrated business units: software solutions unit, operation and maintenance unit and customer experience unit, each of which covers an important segment in the ICT sector.

2P has a staff strength of 3,881 and owns three properties. It also concluded a number of lease agreements, one for its branch in Makkah, and four for offices that it leases to related parties.

The company has two branches in the Kingdom, one each in Riyadh and Makkah, carrying out activities similar to those of the company.

Clients:

Perfect Presentation has a diverse customer base in the public and private sectors, targeting only institutional clients.

The value of the company's sales to government and private sector customers was as follows:

- SAR 171.7 million from government customers, equivalent to 88.7% of the company's sales.

- SAR 21.8 million from private sector customers, representing 11.3% of the company's sales.

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